StumbleUpon is a popular social bookmarking community where users can share online content they like as well as rating it. When you join this community, you have to specify what your interests are and according to the details you provide, you become part of a group of users who share the same interests.
When you find a website, article, video or photo you like, you can share it with the StumbleUpon community. If they like it, they will vote it up by giving it a “thumbs up.” The more popular it is, the higher it will rank in the list of websites within the same category. The higher its ranking, the more people will see it.
Considering that StumbleUpon has a few million users, it’s easy to see how it could benefit any business with an online presence. Not only do you get a lot of exposure but you can also be sure that you will be getting highly targeted traffic, due to the way the system is set up.
How to See Good Results with StumbleUpon
One mistake many internet marketers make is that they join StumbleUpon and share their own content. While there is absolutely nothing wrong with that, it isn’t quite as effective as many hope, which is why people give up before they’ve given StumbleUpon a fair chance.
The most effective approach with StumbleUpon takes a while longer but it delivers much better results in the long term. The first thing you need to do is establish yourself as a valued member of the StumbleUpon community. This means scouring the net for quality, relevant content and sharing it with the members of your group. The more content you share that people like, the more likely it is that people will start following you and keeping an eye out for what you share.
StumbleUpon Just Gets Better with Time
Eventually, once people see you always offer value, they will become curious about you and want to learn more, which usually means they will visit your profile. Then, when they see the link to your site, they will visit your site, curious to see what content you offer. At this point, it is critical that your site is populated with high quality content because you want people to share and vote up your website on their StumbleUpon accounts.
Soon, you will find your website in the list of popular StumbleUpon sites and you will be getting tons of traffic. Of course, to ensure people keep coming back to your site, you have to update it with valuable content on a regular basis. However, providing fresh, quality content is something you have to do anyway. StumbleUpon just makes life much easier when it comes to traffic generation.